Optimizing Your E-commerce Website for Better User Experience

Mobile phones are indeed a convenient way to access the internet anywhere, any time. For this reason, mobile apps platforms are created to even make users access what they need directly rather than having to go through a website. Some e-commerce websites have integrated the mobile commerce into their e-commerce system. And too often than […]

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Going about your Upsells and Cross-sells more effectively

Upselling and cross-selling have been effective sales strategies from time in memorial, and it has gotten even better with an e-commerce website. This is so, due to the use of robust algorithms and tracking systems to collect and analyze data of visitors’ activities as soon as they log on to your website. However, online retailers […]

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Popular E-commerce misconceptions

The internet is vast and loaded with so much information; it can drown you. Even when challenges arise, too often we log on to the internet and through search engines look up for solutions to that challenge or problem. Now, it is becoming difficult to say for sure what is true or false, especially when […]

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Advantages Of A Pre-Designed E-commerce Website

Many businesses out there look to taking their product on the internet but are faced with the possible complexity that comes with an e-commerce website design. Despite the huge sales return from an e-commerce website, some business owners still find the technicality quite overwhelming for them to handle and for this reason, they decide to […]

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Keeping Your Small E-Commerce Business Relevant In A Competitive Market

The digital world has given both small and large online retailers equal opportunity to reach out to a wider audience from anywhere, unlike it is in the real world. Despite this opportunity to reach as many audiences as possible, large businesses still seem to dominate and hold a larger market share. So, how then can […]

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Tips On Improving Your Overall Conversion Rate From Your Website Traffic

Almost every business owner if not all, is taking their businesses online and joining the e-commerce world. Through marketing campaigns from search engines (SEO and SEM), social media and email marketing, these e-commerce websites are able to attract a large number of audience to their sites one way or another. But then the success of […]

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6 Common Mistakes That Business Owners Run Into

So many businesses are faced with a number of challenges, some get through them while some others are setback and possibly come crashing down because of these mistakes. Sometimes these mistakes are overlooked, believing that it is not an issue until it grows to become a major challenge. Some of them are discussed below; A […]

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Important Features of an E-commerce system

With the pace at which the digital world is expanding, people are now taking their business online, giving them a much wider audience and more campaign strategies. When taking your business online, you have to ponder on your ecommerce website design and not only that; there are some important features that constitute the essence of […]

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CRUCIAL DIGITAL MARKETING MISTAKES YOU SHOULD AVOID

We live in an age often called the information age or digital age, where there is a rapid shift from the conventional or traditional industry to an economy founded upon information technology. Everything we do is gradually becoming computerised. This digital era has slowly changed our approach towards marketing, but this has been often times, […]

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